About Shelby

Hi there! I’m Shelby, the owner and creator of SMB Embroidery. My love for textiles goes way back, and it has been a constant source of joy in my life. A few years after college, I took a job at a commercial embroidery company, where I first got my hands on an embroidery machine, and I knew I had discovered something special.

Over the past 15+ years, I’ve been on a journey, refining my embroidery skills and creativity. I’ve dabbled in a little bit of everything—from athletic wear to monograms to logos, vintage designs for TV, and unique custom projects. As I realized just how much joy stitching and textiles bring me, I decided to take the plunge and start my own venture. And that’s how SMB Embroidery came to life. I'm excited to share my passion with you!